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European Tour

Helping the European Tour sell its premium Christmas product to targeted digital audiences and launching the new GolfSixes format on social platforms.

WHAT WE DID
• Developed and activated digital marketing campaign around GolfSixes' launch on social
• Devised, filmed and edited Fastest Hole competition featuring Vernon Kay 
• Target ticket campaign drove more than 30,000 sports fans to the GolfSixes ticket URL
• Sold European Tour’s seasonal gift packs through targeted social ads
• Established actionable parameters to optimise future sales campaigns

30 K

people clicked through to tournament-specific FFP ticket pages from our social ads

2615

purchase conversions recorded

31 k

clickthroughs to GolfSixes ticket URL