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What We do

CONTENT WITH PURPOSE

Through our 360° service, we make content with purpose, developing strategies aligned with your business objectives and, ultimately, pivoting your strategy from a cost centre to a revenue generator.

Our Approach

STRATEGY

Everything starts with strategy, whether that's growing the Premier League’s social audience from zero to well over 100m or creating multi-channel marketing and engagement strategies to allow organisations to grow their fans and subscription base.

  • Audience Development
  • Content
  • Media
  • Platform
1

INSIGHTS

We put data at the heart of decision making to grow engagement and enable rights holders to connect directly with their fans.

  • Audits
  • KPI setting & measurement
  • Reporting
2

PRODUCTION

Any content can deliver the right information to the right audiences at the right time, but only genuine authenticity will help it cut-through the noise. Our award-winning, in-house production team can lead this process from idea to delivery.

  • Ideation & Storytelling
  • Editorial
  • Video & Audio
  • Creative Content
  • Branded Content
3

PLATFORM MANAGEMENT

Effective community management helps position your brand exactly where you want it, having the right conversations, at the right time, with the right content to build excitement and engagement, with an inherent understanding of sporting audiences and platforms. In 2020, we delivered content in 27 different languages, including Mandarin, Japanese, Korean, Hindi, Bengali, Urdu, Arabic and Georgian.

  • Channel & Community Management
  • Localised services
  • Platform Relationships
4

DISTRIBUTION & AMPLIFICATION

Finding the balance between owned, operated and earned opportunities to ensure your content reaches the right audience through the right platforms.

  • Paid Media
  • Partnerships
  • Influencers
  • Campaigns
5

MONETISATION

Make your digital earn its keep. Monetise it with knockout branded content, platforms that drive leads and conversions, and ads that drive ticket sales, registrations and participation.

  • Branded Content
  • Ads Management
  • Lead Generation
  • Sponsorship Activation
6

"LiveWire have a creative flair for engaging our global audience and deliver an unrivalled service"